Outside of the professional realm or occasional special event, Hayley and I are both what you might call jeans-and-a-t-shirt kind of gals. I tend to shop in such a way that I put all my style eggs in one basket and wear a select couple pairs of jeans until they unravel, literally. What else can you do when it’s love?
Every girl has her favorite pair of jeans that are just perfect for her, but 3×1 has taken that notion to another level completely and strives to make every single pair the perfect pair. You can even walk into their Manhattan store and factory location to work with a pattern maker on a bespoke pair of jeans that fit you and only you.
Since 2011, 3×1 has hand crafted every single pair of beautiful denim jeans from their headquarters in Manhattan at 15 Mercer. They boast the largest collection of selvedge denim, as well as other twills, chambray and corduroy. Selvedge is a big deal because of how the denim fabric is woven using an old style loom that weaves a tighter and denser fabric with a “self-edge” that prevents unraveling. Between the 60’s and the 80’s American denim mills modernized to a projectile loom, which increased material output, but as so often is the case, compromised quality.
3×1 has gained recognition and praise from a multitude of fashion magazines, news outlets, and high profile clientele. We’re excited to watch 3×1’s founder, Scott Morrison, continue to stir up the jean scene with his entrepreneurial prowess and exquisite American made craftsmanship. After all, what is more American than a pair of good denim jeans?
Here’s to finding just the right fit in life! Blair
