What have we been up to?
That’s probably something many people would like to know. We’ve been crazy teases the past couple of years – far worse than we ever intended, honest! And for that, we would like to apologize. Nobody likes to be strung along for years! Since our post explaining the difference between Eklund Griffin from Sea Salt + Chambray, we’ve been alluding to this “brand” that we were going to start. Then we started showing bits and snippets of leather creations here and there. Believe us, we thought we would have product to share and sell, not quite with the snap of our fingers, but we certainly didn’t think it would take four years.
Instead of launching with just one bag though, we now have a bag to show for each year. A sweet little capsule collection of four leather bags. Four bags made from domestic bovine (cow) leather tanned in Maine and handmade in Connecticut. Each bag has a special connection, just like us, to Maine and the coast. We couldn’t have predicted how well it would all come together, how every dead end would serve us as well as it has, how many incredible people would jump behind a little snowball and help roll it into a grand snowman. (Eek! Did I just make a snow analogy? Yikes! My apologies… we’re through with snow for three seasons!)
With production wrapping up we are hustling to build out all our marketing materials, lifestyle and product photo shoots, website, and put the finishing touches on the foundation of our business before we fire the metaphoric gun and shout “GO!” Some days it gets pretty overwhelming trying to coordinate busy schedules and make sure we don’t miss a beat. So far, so good! Tomorrow we say goodbye to the frothy waters of the eklundgriffin.com splash page that has overstayed its stay and welcome a new, more informative website flat. When she goes live, you will have the chance to see the very first look at one of our smaller designs- a convertible clutch inspired by a centuries-old (and still relevant!) vessel.
They say good things come to those who wait… and you’ve all waited a looong time for this! We hope you think this is good!
Anxiously, excitedly, enthusiastically yours, Hayley + Blair